The Idea Center®: Built for Tomorrow’s Research Needs

The Idea Center® is a specially designed and equipped facility for research and innovation with oversized creativity focus suites, located in the northwest suburbs of Indianapolis.

The Idea Center® Facility Amenities

  • 12’5” ceilings
  • 41” wide doors
  • Loading dock
  • Client phone booths
  • High speed wireless Internet access
  • Grommets
  • Usability lab
  • Client lounges
  • Catered meals specially prepared by our staff
Focus Group SuitesCentral Location Testing / Multipurpose
Commercial Test KitchenViewable Residential Kitchen
“I just wanted to say thank you to ... your team for all the help with my user testing session last week. Everything went well, and I had another wonderful experience working with Herron. Please pass along my thanks to everyone involved with making my time with Herron a success. Thanks again!”
– Travis Smith, Tuitive